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July 10, 2006

CHARLOTTESVILLE – Todd Goodale, the director of video services in the University of Virginia athletics department since July of 2004, has been named associate director of athletics for marketing and video services at Virginia. UVa Executive Associate Director of Athletics Jon Oliver made the announcement of Goodale’s appointment on Monday (July 10).

“Todd has clearly demonstrated through his work at the University of Virginia that he takes on any responsibility he’s given with a great deal of energy and excitement,” Oliver said. “His performance to date has made it clear that he’s ready for the additional responsibilities that come with this position. We’re excited to have him leading these units during a period of great challenge and opportunity.”

As director of video services, Goodale and his staff have been involved in all of the athletics department’s video projects, including Hoo Vision,, the Cavalier Sports Weekly television program and assisting coaching staffs with their video needs. Cavalier Sports Weekly and are two video initiatives that were championed by Goodale.

Goodale was the creative director for Cavalier Sports Marketing from 1998-2004. Prior to that, he was a member of the Virginia Sports Marketing staff, serving as producer of the football and basketball coaches television shows and as an account executive.

“I’ve had a passion for University of Virginia athletics since I stepped on Grounds as an undergraduate student and that passion has only intensified through my many years of working with the athletics department,” Goodale said. “This is a critical time for the marketing and promotions, and the video services units as we work to help the athletics department reach its 10-year goals. We will strive to create great game day experiences at all of our home events and will continue to tell the incredible stories of our student-athletes, coaches and staff as they live up to the mission of the athletics department.”

Goodale is a 1994 graduate of UVa. Following his graduation, he was a sports reporter and anchor for WVIR-TV in Charlottesville.

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