CHARLOTTESVILLE, Va. – The fourth season of Coach’s Corner with Tony Elliott kicks off Tuesday, Aug. 19 at Dairy Market, Charlottesville’s award-winning market hall (946 Grady Ave). The weekly radio show is set to air from 7-8 p.m., and is hosted by John Freeman, the “Voice of the Cavaliers.” 

This year’s season debut on Aug. 19 will be recorded at 1 p.m. and air at its regularly scheduled time of 7 p.m. That afternoon’s taping will remain open to the public. 

Fans are encouraged to attend in-person to watch and interact with the show as well as enjoy the full array of food, beverage, and retail merchants located inside Dairy Market. Free parking is located in the lot adjacent to Dairy Market. The show’s exact location within Dairy Market and student-athlete guests will be announced on VirginiaSports.com and @VirginiaSports on X the day before each show is held. 

Radio affiliates across the Virginia Sports Radio Network (VSRN) are scheduled to broadcast the show. For a complete list of VSRN affiliates, click here. Free online audio is also available through the Virginia Sports mobile app. Archived episodes of Coach’s Corner with Tony Elliott are also available on VirginiaSports.com and the Virginia Sports mobile app. 

There are several ways for fans interact with the program. Ticket and merchandise giveaways will occur during each show and fans will have an opportunity to take home items signed by Elliott. Fans are encouraged to submit questions to the show by mentioning @JohnFreemanUVA on X. 

2025 Coach’s Corner with Tony Elliott Schedule (all shows air live at 7:06 p.m.)
Tuesday, Aug. 19 (recorded live from Dairy Market at 1 p.m.; airs on VRSN at 7:06 p.m.)
Tuesday, Aug. 26
Tuesday, Sept. 2
Tuesday, Sept. 9
Tuesday, Sept. 16
Tuesday, Sept. 23
Tuesday, Sept. 30
Tuesday, Oct. 7
Tuesday, Oct. 14
Tuesday, Oct. 21
Tuesday, Oct. 28
Tuesday, Nov. 4
Monday, Nov. 10
Tuesday, Nov. 18
Tuesday, Nov. 25 

Note: Dates are subject to change. 

More on Dairy Market
Dairy Market is an award-winning market hall in Charlottesville that showcases a variety of beloved local restaurants, specialty retail, and a craft brewery. This adaptive reuse project breathes new life into the iconic 1937 Monticello Dairy building located within walking distance of downtown Charlottesville and the University of Virginia through its merchants. The family-friendly dining destination offers expansive indoor and outdoor public spaces with something for everyone to enjoy, from food stalls serving cuisines from around the globe to an in-house yoga studio and apparel shop. Beyond its regular offerings, Dairy Market frequently partners with the local community and hosts numerous weekly events including live music, Patio Saturdays and Student Tuesdays. 

In 2021, Dairy Market received the “Destination of the Year” award from the Virginia Restaurant, Lodging & Travel Association (VRLTA) for its outstanding contributions to tourism and hospitality. The market also features its own private event space, The Brick Cellar. Current Dairy Market merchants include the following: Basta Pasta, I Am Thai, Cumbre Bakery, Currylicious, Dino’s Wood-Fired Pizza & Grill, Maizal, Milkman’s Bar, Mashu Festival, Moo Thru, Quattro Tizi, Relay Active, Sizzle Shack, Starr Hill Brewery, and SunPins 

For more information on Dairy Market, visit www.dairymarketcville.com or follow on Instagram and Facebook.