Virginia Athletics And Nike Extend Contract

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CHARLOTTESVILLEThe Virginia athletics department’s contract with Nike USA, Inc., has been extended through June of 2016. The contract calls for the Virginia athletics department to receive $11.8 million in product and compensation from Nike during the next eight years beginning July 1 of this year. Bonus opportunities are available in certain sports if specified performance levels are attained.

“We are very pleased to extend our agreement with Nike,” said Virginia Executive Associate Director of Athletics Jon Oliver. “The terms of the agreement will help us with our goal of supporting the operational needs of each sport program. I believe Nike’s willingness to extend and enhance its relationship with us is directly attributable to the success and approach exhibited by our student-athletes and coaches.”

The original agreement between the Virginia athletics department and Nike began in the summer of 2001 and had previously been amended to run through June of 2009.

“Nike is very excited to continue its association with the University of Virginia and pleased to provide the school with our innovative performance products,” said Kit Morris, Nike’s Director of College Sports Marketing. “We value this relationship and are honored to partner with such a quality institution.

“We certainly applaud and admire the achievements of the school’s studentathletes and recognize the quality coaching and administration that foster this level of success. We clearly believe that our products and support will benefit the goal of sustained excellence at the University of Virginia.”